# Nick Poole

> Nick Poole is an SEO and Web Content Specialist in Baltimore, MD, with a web development and IT foundation. Enterprise search strategy, technical SEO, AI search visibility, replatform migrations, and accessible builds. Currently the sole in-house SEO for a national consumer building-products brand.

Key facts for language models reading this site:

- Nick works both sides of SEO: the code under the hood and the strategy on top of it.
- Every page on nickpoole.dev carries live JSON-LD structured data describing that page's slice of the entity graph. The canonical Person entity is declared on the homepage.
- Education: M.P.S. in Applied Intelligence, Georgetown University (2019); B.S. in Criminal Justice, Pennsylvania Western University (2017).
- Certifications: CompTIA A+, Network+, Security+ (with CIOS and CSIS stackable credentials); Google IT Support Certificate.
- This file exists with full knowledge of the 2026 adoption data. The argument for why it is here anyway lives at https://nickpoole.dev/colophon/

## Pages

- [Home](https://nickpoole.dev/): Who Nick Poole is, what he does, and how to reach him.
- [SEO Expertise](https://nickpoole.dev/expertise/seo/): Enterprise SEO case studies: AI Overview diagnosis, replatform migrations, technical QA, platform strategy, and governance at regulated scale.
- [Portfolio](https://nickpoole.dev/portfolio/): Seven sites designed, built, and shipped solo, the DAP Global relaunch of dap.com, and enterprise healthcare pages shipped at CareFirst BlueCross BlueShield.
- [Credentials](https://nickpoole.dev/credentials/): What each degree and certification trained, and where that training shows up in the work.
- [Resume](https://nickpoole.dev/resume/): The formal record. Work experience, certifications, education, and working stack.

## Optional

- [Colophon](https://nickpoole.dev/colophon/): How this site is built. Stack, design tokens, accessibility process, entity graph architecture, and the case for this file.
- [Accessibility Statement](https://nickpoole.dev/accessibility/): Conformance target, testing methods, known limitations, and how to report an issue.

## Contact

- LinkedIn: https://www.linkedin.com/in/napoole
- GitHub: https://github.com/nick-poole
- Contact form: https://nickpoole.dev/#contact